"How do you cheer swimmers on, when they're all the way out in the open ocean?"
Introducing Go Buoy — an underwater radio station.
​​​​​​​ 
       
Agency: Marketforce | Concept: Alida Henson (Copywriter) and Megan Riley (Art Director)

Awards:
Merit, One Show (Innovative Use of Radio).
Bronze, London International Awards (Innovative Use Of Radio).
Bronze, AWARD Awards (Innovative Use of Radio).
Bronze, YoungGuns (Creative - Out of Home General).
Upson Medal, PADC Awards (Best Use of Sound - Radio).
Silver, PADC Awards (Best Use of Media - Outdoor/Ambient).
Bronze, PADC Awards (Outdoor Individual).
Bronze, PADC Awards (Best Sponsorship or Partnership Campaign).
Best of Category, PADC Awards (Best Use of Sound - Radio).
Winner, Campaign Brief Awards (Out of Home).
             
 
↑